a 501 (c) 3 Non-profit like no other.

Driving our Nation's youth towards STEAM.

Partnering brands "Do Well" through "Doing Good"


JAM is a 501 (c) 3 purposely constructed to provide FREE resources to parents and educators to get kids actively exploring STEAM (Science, Technology, Engineering. Arts & Math) career paths.

JAM is is unique in that we are essentially a family of companies providing Reach, Experience, and "Wow" via Andretti and motorsports.

Our platforms provide value to all stakeholders to include families, educators, our youth, as well as, the brands and individuals which support our efforts.

Meet the Team
our mission: TEAM STEAM NATION

JAM is creating a community and a forum - The Nations go to place for everything STEAM. A place for exploring STEAM, keeping conversations going and growing while making learning FUN through interaction and collaboration, contests, promotions and more!

We call this movement TEAM STEAM NATION and it encompasses educators, parents, our youth and businesses and individuals committed to making a difference.

Will you join us?

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Visit TEAM STEAM's Website

We believe that our purpose is not to directly educate our youth, but rather inspire and provide resources for educators and parents to capture and grow that inspiration.

We are blessed to partner with the Andretti family to use motorsports as the "Shiny" (if you will) and have created the ANDRETTI FASTTRACK Experience to jump start the conversation and get kids thinking - "STEAM is pretty cool and all around us... I want to learn more."

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"Driving Innovation.
Steering our future."

Our nation needs us and TEAM STEAM NATION will lead the way.

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TEAM STEAM is comprised of Educators, Parents, subject matter experts, our youth and anyone and everyone that believes a stronger nation will be built on dreamers, innovators, and doers.


Ongoing contests, networking, and more.


There are many benefits to joing the TEAM STEAM Nation network such as rewards, discounts, and classroom support. Join now and make a difference. TEAM STEAM is FREE to join and opens the door to a brighter future.

andretti fasttrack experience


Our ANDRETTI FASTTRACK EXPERIENCE intigrates TEAM STEAM NATION and challenges using motorsports to engage K-12 students, as well as their parents and educators, in lessons about Science, Technology, Engineering, Arts and Math (STEAM), and inspire them to find out more.

Students will experience real-life applications of STEAM concepts through a multimedia platform that includes 1) a streaming TV program, 2) website and app (TEAM STEAM NATION), 3) classroom activities and 4) contests featuring Jeff Andretti Motorsports race car drivers -- the “Rising Stars of Motorsports,” subject matter experts and celebrities.

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TEAM STEAM is comprised of Educators, Parents, subject matter experts, our youth and anyone and everyone that believes a stronger nation will be built on dreamers, innovators, and doers.


Our activities, linked to our FASTRACK TV show, serve as conversations starters and ways to get kids activily engaged in STEAM.


There are many benefits to joining the TEAM STEAM Nation network such as rewards, discounts, and classroom support. Join now and make a difference. TEAM STEAM is FREE to join and opens the door to a brighter future.

"Meet the JAM Team"



JAM's Technology team combines multiple technologies (Tech) including GEO [Social, Beacons & Fences] and mobile platforms which work together seamlessly to create compelling consumer or B2B experiences.

Our existing "bag of tricks" - our toy box - allows us to quickly modify and take to market mobile tools such as scratch to win, gamification, augmented reality, LIVE streaming, GEO location based texting, and more.


BKFK (by Kids for Kids)is an educational and family dedicated marketing company specializing in engaging young adults, teachers, parents, and communities with innovative, customized educational programs.

Working with JAM, BKFK's integrated campaigns create dynamic learning experiences in and around our STEAM (Science, Technology, Engineering, Art, & Math) based education platform featuring our partnering brands. BKFK provides access to 100,000 public k-12 schools, 25 Million k-5 Students, 23 Million students in grades 6-12, 5 Million students in more than 30,000 private schools + 1 Million homeschooled students and 8 Million kids in afterschool programs and youth organizations.


NamePlace is a revolutionary way for advertisers to engage with families on a neighborhood level. NamePlace organizes and showcases local sponsorships and naming rights opportunities on a global platform, each of which can be mixed and match to aggregate audiences. The platform bridges corporations and cities, and the neighborhoods they represent, bringing each constituent together for mutual benefit.

The handshake; Cities have neighborhood venues like soccer fields, parks, walking trails and swim clubs, each with individual promotional options. They also hold events, as do private or non-profit organizations, again with promotional options. Local businesses are interested in supporting their communities and letting people know about their services. But so are very large corporations, who need scale to justify their effort. With NamePlace, you can engage with one, or one hundred, venues.


Jeff Andretti Motorsports is essentially a living breathing encyclopedia of motorsports coupled with a brand name synonymous with winning, commitment, class, and integrity the World over.

J Andretti Motorsports navigates our Rising Stars and Brand partners through the treacherous and often misunderstood world of motorsports. For brand initiatives to be successful, race teams, tracks and drivers all have to operate in tandem to get maximum results. Think of J Andretti Motorsports as the director to a highly complex Broadway play and who better to direct than a former race champion born into racing.



Brand Aid specializes on Brand integration into motion pictures, Television and video games. Working hand in hand with JAM's family of companies, we develop activation platforms such as contests and promotions, private access to behind the scenes, celebrities, premiers and so much more. We pride ourselves on seamlessly executing programs using motorsports as a backdrop - blurring the lines between racing and the world of entertainment beyond the track.

Brand Aids ongoing working relationships with leading talent agencies such as CAA, Octagon, and Relativity Sports opens the play book wider granting us access to Sport Athletes and Music Artists alike.


OA Agency (OA) is a collective of senior-level thinkers responsible for connecting brands with celebrity talent to increase exposure. Unique in design, OA exclusively represents "the buyers" as clients. (Think of OA as a buyers agent in a real estate transaction).Through OA's elite black book, OA negotiates on JAM's behalf with the world's top entertainers, allowing JAM the ability to connect our brand partners and Rising Stars with all levels of talent. OA does not work for any specific artist, they work with them all!




Jeff Andretti

Managing Partner

Jeff Andretti, youngest son of Mario Andretti, was born into racing. From his earliest memories Jeff has been surrounded by the business of the sport providing him with a wealth of knowledge and the ability to quickly identify an opportunity or a liability. A former racing champion and INDY 500 rookie for the year, Jeff also knows what it takes to be successful on the track - a perfect blend of dedication, talent, fitness and mental capacity will result in podium finishes. Jeff builds champions.

Erik Michael Lech

Managing Partner

An entrepreneur since Jr. High, Erik is proud to have participated behind the scenes assisting emerging recording artists and is proud to have contributed to the creation of two genres of music - Seattle's Grunge and the West Coast's - Hip-hop. While owning and operating several recording studios in the Pacific Northwest and assisting leading hip-hop producers in LA, Erik provided production services or business development services for the likes of Soundgarden, Pearl Jam, Queensryche, Sir Mix-a-lot, Snoop Dogg and Ice Cube.

Jim Panaretos

Chief Operating Officer

Jim Panaretos has extensive background within the automotive industry including a director of marketing for many years at General Motors and then transitioning into the Vice President role at Sirius XM Satellite radio where he elevated their sales of service within the automotive industry. Jim brings a wealth of knowledge and real-world experiences to each and every project JAM undertakes.

Ron Brown

Chief Marketing Officer

Ron is a marketing professional with heavy technology and consumer packaged goods experience. Ron’s marketing career started at Nestle, from where he transitioned into roles at international ad agencies BBDO and J. Walter Thompson. At JWT Ron managed HP computers and printers businesses. As VP Corporate Marketing at Wyse Technology Ron gained global channels, distribution and corporate marketing experience. As president of eFax.com, he helped build it into the successful Internet site. Ron has also written a book on team innovation that was selected for the Harvard Business Review reading list. Not to leave any stone unturned; Ron also taught his book content at U.C. Berkeley Extension!

Brad Barrett

Chief Financial Officer

Brad has extensive experience in private wealth management and corporate services. Mr. Barrett is a Partner and Managing Director with One Capital Management/One Sports and Entertainment overseeing $1B+ in assets under management for private clients and corporations. Previously, Brad worked as the Director of Corporate Services at a large independent broker dealer where we successfully closed and managed over $100M for both public and private companies. Brad earned his Bachelor degree in Economics and Political Science from Arizona State University.

Nehemiah "NEO" Boykin

Chief Entertainment Director

Neo is the "black book" to the stars, preferring "win-wins" and relationships over tedious negotiations. Respected for his "insane" global network with an expertise in building long lasting strategic partnerships, Neo is a true people person. He is known for never being serious about anything, except for his work.

Neo has worked with brands such as Mass Mutual, Kevin Durant, March of Dimes Foundation, 2 Chainz, The W Hotel, The Warrick Dunn Foundation, and The Tiger Woods Foundation among others.


Andrea Beach

Founder/CEO, BeachFront Technoloy

Since being named Mobile Marketer of the Year 2011 at the Tech Marketing Awards, Andrea has continued to pave new paths in the mobile engagement technology space. A CEO with a "dream it, build it, execute it" drive that is second to none.

Norm Goldstein

Education and Charity
Founder/President, BKFK

A recognized pioneer and visionary in the field of youth innovation and empowerment, Norm is the recipient of a Congressional leadership award and one of CNN's 2007 "Ten National Innovators" changing lives in America. Norm heads up BKFK, a pro-social agency dedicated to creating and providing free, Common Core-based supplemental educational materials for teachers, students, parents, and youth organizations.

Jordan Yospe, ESQ

Legal & Brand Integration
Partner, Brand Aid

Jordan was named to Variety's Annual Dealmakers Impact Report List and multiple times to The Hollywood Reporter's annual "Power Lawyers" list; Additionally, he was named among the "Top 40 Entertainment Lawyers" by The Los Angeles Business Journal; and his pioneering work on the integration of brands into entertainment has been featured in the New York Times and more.


Duane Eitel

Head/Founding Director

Duane Eitel is presently the head of Arizona’s society of professional engineers (AZSPE) and Head traffic engineer for the city of Casa Grande.

But, there’s another side to Duane. During the early 80’s Duane was racing Can-Am with the likes of A.J. Foyt, Mario Andretti, Al Unser and others. These were two hundred mile per hour cars and in his words – “a real blast to drive.” Duane continues to balance his engineering career with his thirst for speed racing SCCA (Sports Car Club of America) in both open wheel and touring car and has recently ran endurance races such as the 24 hours of Daytona, six hours of Charlotte and the twelve hours of Sebring.

Mario Andretti

Honorary Member

Mario Andretti is best known as one of racing's most successful drivers and backs it up with Four IndyCar championships, being an Indy 500 winner and Formula 1 World Champion to name a few!

"Got questions? We got answers."

BRANDS: We are great listeners. We understand that your company needs are as unique as your product or service. Threfore, you need a company - a partner - to stand beside you focused on creating the greatest impact, while doing good. Our name says it all - we are JAM Marketing Partners - we work well with others, be it your agency of record, a team within your organization, or current sponsorship and activation programs. The more value we can bring to your race initiatives the better it is for all involved.

Will you join us?

602.405.0757 (PST) / 610.360.8900 (EST)

JAM Marketing Partners, INC.
5115 N. Dysart Rd. Suite 202-300 Litchfield Park, AZ 85340